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Marketing Coordinator
PRINCIPLE  DUTIES AND RESPONSIBILITIES Planning Work with Marketing Director to support the execution of marketing strategies using inbound marketing, marketing automation, lead scoring, and nurturing strategies Use in-depth understanding of industry markets and collaborate with organizational units, business teams, and chapters in the planning and execution of campaigns Maintain the marketing and communications calendar Create and Edit Work with Marketing Director to create and maintain the Chapter Marketing Guide with templates, standards, processes, and tools for chapter use in executing event marketing Create marketing assets to promote national events


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