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Abbott

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Chief Marketing Officer
Reporting to the President, this is a transformational, executive-level leadership position overseeing the brand, marketing, and communications strategy for the University while driving revenue from new and existing programs. Overarching objectives include: Drive functional excellence that tangibly benefits the academic mission and stakeholder experience, in support of the strategic plan; Lead transformation of the University marketing capabilities, culture, and constituent experience, to reflect best practices in academia and industry; Drive improvements in brand awareness and perception among a national audience of prospective students, academic peers, and business community & partners; Being a valued strategic partner to University leadership, faculty, staff and students.


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