Establish structure of and develop and maintain REDD website and its subsidiaries and Social media accounts. Set expectations for and train all Research site authors to maintain the structure, tone and direction of the site(s) to maintain consistency. Gather information and publish with appropriate approvals and ensure all materials published to REDD sites and social media accounts meet those expectations and adhere to the messaging of the Division and UW Brand standards. Create graphic materials for use in digital and print media.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Research, write and edit informative and/or persuasive content for a wide variety of communication vehicles, including but not limited to email outreach, giving day campaigns, websites, newsletters, brochures, video and more.
Create, manage, and optimize REDD website and social media content, including text, images and multimedia. Ensuring it is impactful, accurate, up-to-date, and follows Division messaging and UW Brand Standards.
Collaborate with units and other site authors within the division to produce materials that meet the needs of the unit and maintain the overall tone of the Division website.
Ensure all web and social media content is appropriate, accurate, SEO optimized and ADA compliant.
Monitors website and social media performance using qualitative and quantitative analytics. Report on this analysis.
Regularly reviews entire site and maintains social media posting calendar to refresh, renew, update and remove site content as needed.
SUPPLEMENTAL FUNCTIONS:
Stay current with trends in digital media and higher ed marketing.
Support multimedia production such as photography, video scripting, and editing.
Assist in crisis communication and real time social media response as needed.
Other duties as assigned
COMPETENCIES:
Consistency
Initiative
Attention to Detail
Ability to Learn
Independence
Technical/Professional Knowledge
MINIMUM QUALIFICATIONS:
Education: Bachelor’s degree in a related field
Experience: 1 year work-related experience
Required licensure, certification, registration or other requirements:
The University of Wyoming is located in Laramie, a town of 30,000 in the heart of the Rocky Mountain West. The state of Wyoming continues to invest in its university, helping to make it a leader in academics, research and outreach. The university has state-of-the-art facilities in many areas and the community provides the advantages of a major university.
At the University of Wyoming, we value our employees and invest in their success. Our comprehensive benefits package is designed to support your health, financial security, and work-life balance. Benefits include:
Generous Retirement Contributions: The State contributes 14.94% of your gross salary, and you contribute 3.68%, totaling 18.62% toward your retirement plan.
Exceptional Health & Prescription Coverage: Enjoy access to medical, dental, and vision insurance with competitive employer contributions, that include 4 deductible options to suit your needs.
Paid Time Off: Benefit from ample vacation, sick leave, paid holidays, and paid winter closure.
Tuition Waiver: Employees and eligible dependents can take advantage of tuition waivers, supporting continuous education and professional growth.
Wellness and Employee As...sistance Programs: Stay healthy with wellness initiatives, counseling services, and mental health resources.
At the University of Wyoming, we’re committed to creating a supportive and enriching workplace. To learn more about what we offer, please refer to UW’s Benefits Summary.