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Director of Engagement: Campaigns & Marketing
POSITION SUMMARYThe Director of Engagement (DE): Campaign & Messaging is the primary organizational messaging steward and oversees all brand experience initiatives in Marketing, both internal and external, across multiple platforms and formats to drive brand awareness, messaging, engagement, sales enablement, sales pipeline, and positive educator behavior. This individual creates and implements a strategy for campaign and content marketing that drives all things related to content and channel optimization, segmentation and localization, analytics, and meaningful measurement. This position will report to the Chief Engagement Officer and works as one with the Creative, and Events teams to drive an integrated brand experience for all audiences, especially the educato


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