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Associate Manager, Marketing and CRM
Principle Responsibilities: Own and lead CRM and personalization strategy Understand customer journey and needs Be responsible for day-to-day CRM system management, create personalized product and loyalty offers program Help to drive marketing funnel impact with targeting and retargeting tactics Work with different stakeholders from Hong Kong and China teams, launch personalized product and loyalty offers program to live Keep tracking the efficiency and effectiveness of the targeting Requirements: Bachelor's degree or equivalent experience in a related field At least 6+ years of in-depth knowledge and Marketing CRM experience in the Finance industry Experience with CRM management, CRM


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