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Audience Insights Lead
Purpose of Position: At Oxfam America, we are evolving our approach to public engagement to become more audience driven. By understanding what motivates different people to support Oxfam, we hope to deliver the right content, through the right mediums at the right time to give our supporters a great experience while helping to reach Oxfam America’s public engagement, fundraising and advocacy goals. The Audience Insights Lead is a new position that will identify the data gaps and opportunities and lay the market research groundwork for the agency.  Oxfam’s Public Engagement Team seeks to develop an organization wide shared understanding of the attitudes, behaviors, values, and interests of both current and future supporters. We aim to better socialize and interpret existing resear

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