National Philharmonic’s (NatPhil) Marketing and Communications Manager contributes to NatPhil’s mission by providing an excellent patron experience and using compelling marketing to connect our audience to our art form. Working closely with the Director of Marketing, this position serves as a touchpoint for patrons before, during and after their concert experience through direct communication and general marketing efforts.
Duties and Responsibilities:
Patron Engagement:
Communicate with NatPhil patrons and subscribers via phone, email and social media to address concerns, answer questions and assist with purchases in a timely and courteous manner
Assist in the coordination of on-sale dates, discount codes and general ticketing updates
Participate in the development and maintenance of NatPhil’s Tessitura database and processes
Marketing:
Create and schedule email communications including marketing emails, performance reminders, monthly newsletters and surveys
Assist in the management of the NatPhil website, including creating new events, updating pages, troubleshooting and maintaining accurate information across the site
Work in Tessitura to create TNEW performance pages
Be present for all in-person performances and help manage front-of-house marketing efforts
Digital Marketing:
Manage social media platforms, including posting engaging content and interacting with followers
Develop and implement social media strategies to enhance audience engagement and brand awareness
Create social media posts, graphics, and email assets, including creating photos or designing visuals
Plan and coordinate social media and email campaigns, ensuring consistent communication with patrons
Key Qualifications:
Bachelor’s degree or equivalent experience
2+ years marketing experience, preferably in the performing arts
Tessitura or similar CRM experience
Excellent customer service skills
Basic knowledge of HTML and CSS, experience with WordPress preferred
Graphic design skills and proficiency in the Adobe Suite preferred
Skills & Knowledge Qualifications:
Strong attention to detail, organizational skills and the ability to successfully manage multiple projects
Strong communication skills with a desire to collaborate and continue learning
A creative, open mindset focused on innovation and problem-solving
Ability to analyze and interpret data to guide marketing and engagement efforts
An understanding and appreciation of music and the performing arts
Benefits:
We offer a comprehensive range of benefits to all full-time employees including: medical, dental, vision, paid time off, paid sick leave, and a 401k retirement plan.
The specific qualifications in this description are not intended to be all-inclusive, but rather represent the typical elements and criteria necessary to perform the job successfully. This is a full-time position located in North Bethesda, MD. This is not a fully-remote position, though some remote work may be available.
National Philharmonic celebrates diversity and is committed to providing an equal opportunity to all qualified employees and applicants without regard to age, race, ancestry, national origin, religion, disability, sex, sexual orientation, gender identity or expression, or any other protected status in accordance with the applicable law. We recognize that an individual with a disability may require a job modification or accommodation to enable them to successfully perform a job function, and consideration will be given to such requests.
National Philharmonic engages, inspires, and unites diverse communities across the Washington, DC area through outstanding music performances and innovative education programs. Our vision is to share and amplify the power of music. Based in Montgomery County, Maryland, National Philharmonic serves the metropolitan Washington, DC area, including Central and Eastern Maryland, the District of Columbia, and Northern Virginia.