Marketing Specialist Senior - Miller Auditorium in Kalamazoo, MI for Western Michigan University

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Marketing Specialist Senior - Miller Auditorium

Job Description: Coordinates the production of marketing campaigns and materials, ensuring projects are completed within deadlines. Develops and maintains comprehensive digital marketing plans and calendars, including social media strategies.Establishes and nurtures relationships with area and national media representatives to ensure coverage.Oversees web development and design, ensuring the content and maintenance of the website align with marketing goals. Writes and proofs copy for promotional materials, press releases, web content, and social media posts.Ensures compliance with institutional communication, branding, and marketing standards, maintaining the integrity of the overall brand. Translates key message points into clear and

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