Title:Team Lead Communications & Marketing - Americas
Location:New York City (Preferred), Chicago (Secondary)
Job Code: #LI-LV1 #LI-04
Today, markets face a whole new set of pressures - but also a whole lot of opportunity too. Opportunity to innovate differently. Opportunity to invest responsibly. And opportunity to make change.
Join us at DWS, and you can be part of an industry-leading firm with a global presence. You can lead ambitious opportunities and shape the future of investing. You can support our clients, local communities, and the environment.
We're looking for creative thinkers and innovators to join us as the world continues to transform. As whole markets change, one thing remains clear; our people always work together to capture the opportunities of tomorrow. That's why we are 'Investors for a new now'.
As investors on behalf of our clients, it is our role to find investment solutions. Ensuring the best possible foundation for our clients' financial future. And in return, we'll give you the support and platform to develop new skills, make an impact and work alongside some of the industry's greatest thought leaders. This is your chance to achieve your goals and lead an extraordinary career.
This is your chance to invest in your future.
Read more about DWS and who we are here.
As a Product Marketing Team Lead - Americas, your key responsibilities are:
Leading Team responsible for creating, authoring and maintaining product marketing materials to support sales and retention efforts for both the Institutional and Wholesale/Retail distribution channels
Working with Product Development, Coverage and Communications & Marketing to formulate and define the marketing strategy, positioning, content development, and measurement of DWS products with the goal of improving and enhancing our ability to retain and grow assets
Detail-oriented, organized with the ability to lead complex projects; ability to turn ideas into actionable items; agility to stay on task in a dynamic and constantly changing environment; motivated with strong drive for business results
Driving continuous improvement of Product Marketing by embracing technology and automating manual processes; upholding highest levels of compliance and controls processes
You will also be tasked with:
Continuously improve the framework for creating, refining, and articulating compelling messaging, differentiation, and positioning for DWS's products
Create and maintain product content across a broad array of marketing vehicles to support sales and retention efforts for both the institutional and wholesale /retail distribution channels, including: fact sheets, presentations, sales flyers, talking points, sales ideas, etc.
Experienced in working collaboratively with Compliance in order to make marketing materials available for use by key stakeholders in accordance with the latest FINRA and SEC rules and regulations.
Work well under pressure with ability to meet tight deadlines. Can easily coordinate and find the nexus between multiple teams (particularly Compliance, Design and Digital) with the ability to quickly prioritize.
Have deep understanding of various asset classes and can step in to help members of the team in a variety of areas on an ad hoc basis, particularly from a Compliance/Regulatory perspective.
Gather, organize and analyze data (e.g. performance, rankings, ratings) to develop compelling product positioning that can be used in marketing materials.
Help facilitate and work within framework of quarter-end responsibilities. Assist in planning/executing quarterly update of all performance collateral under tight deadlines, ensuring updates prior to any data expiration.
Work with various departments to help manage product marketing projects from inception through completion, ensuring accuracy, consistency, and timeliness.
Collaborate with Channel Marketing partners to generate ideas for new ways to package and distribute product content to institutional and wholesale/retail channels.
Maintain a strong command of sustainability topics such as ESG and diversity and inclusion that are core to the firm's investment philosophy.
Help govern consistency of product messaging and data reporting across product marketing materials.
How You'll Lead:
An ability to manage relationships with senior level stakeholders
Strong interpersonal, problem-solving and planning skills
A sense of urgency
Bring passion to creating content that drives action. You have strong content skills, particularly in terms of investment content
An ability to interact well with and inspire confidence of senior management
Being an excellent presenter
An ability to develop dashboards and measure success of marketing efforts
Having experience with deploying value add programs
Demonstrating passion for the asset management business
Outgoing personality at ease with all levels of contacts
Innovative and open-minded
Pragmatic, think out of the box-mentality
Motivated team player
High level of self-direction and reliability
We are looking for:
As a Team Lead, Product Marketing for the Americas, you will bring a blend of strategic, operational, and tactical execution skills to foster alignment across channel marketing teams, deliver change management, and identify opportunities for collaborative process improvements.
10-12+ years of product marketing experience within asset management
Experience improving product development processes and driving organizational change; automation of manual processes
Deep understanding of the investment management industry, across all asset classes, channels.
Securities Industry Essentials (SIE) Exam, Series 7 and Series 24 are required for the role.
ETF and Mutual Fund experience required
Experience with Salesforce Marketing Cloud required
Clear communicator able to operate at all levels in the organization and across cultural boundaries
Demonstrated ability to think critically and challenge stakeholders effectively to advance overall sales and marketing goals for the organization
Able to act as liaison to Investment Team, Product Specialists and Coverage
Ability to filter and prioritize ideas from wider teams
Used to a matrix environment and familiar with managing multiple international stakeholders.
Able to write compelling product marketing copy
Excellent Attention to detail
Excellent communicator, comfortable communicating with technical and non-technical audiences through written and verbal communication
Able to find new ways to reach and engage target audiences
Certifications: Industry certification or FINRA licensing required Series 6, 7, 24; Chartered Financial Analyst or Certified Investment Management Analyst preferred
Ability to work and deliver results independently, self-starter
FINRA Series 6, 7, 24
What we'll offer you:
At DWS we're serious about diversity, equity and creating an inclusive culture where colleagues can be themselves sand it's important to us that you enjoy coming to work - feeling healthy, happy and rewarded. At DWS, you'll have access to a range of benefits which you can choose from to create a personalized plan unique to your lifestyle. Whether you're interested in healthcare, company perks, or are thinking about your retirement plan, there's something for everyone.
The salary range for this position in New York City is $99,000 to $166,000. Actual salaries may be based on a number of factors including, but not limited to, a candidate's skill set, experience, education, and other qualifications. Posted salary ranges do not include incentive compensation or any other type of renumeration
Some of our core benefits:
Competitive Salary and Matched 401K Savings Plan
Generous Paid Time Away plus Bank Holidays
Physical and Mental Health Well-Being benefits including (but not limited to) Health & Life Insurance Plans and the support of trained Mental Health First Aiders
Family friendly benefits including generous parental leave packages (supporting all variations of family set-ups), to healthcare plans and travel insurance
The opportunity to support our CSR strategy which is focused on combatting climate change & achieving greater social justice. You can make donations to our partnered organizations or take part in corporate volunteering opportunities in your local communities by providing on hand support.
DWS' Hybrid Working model is designed to find the right balance between in-person collaboration and engagement in the office, which is core to our working culture, and working from home. Each business group varies on the split between time spent in the office and at home, but this will be discussed and made clear as part of your application and interview process. We will continue to review and evolve our working environments and methods to ensure that we are working in the best way possible for our people.
If you require any adjustments or changes to be made to the interview process for any reason including, or related to a disability or long-term health condition, then please contact your recruiter and let them know what assistance you may need. Examples of adjustments include providing a change to the format of the interview, or providing assistance when at the DWS office. This will not affect your application and your recruitment team will discuss options with you.
The California Consumer Privacy Act outlines how companies can use personal information. Click here to view DWS' Privacy Notice.
Our values define the working environment we strive to create - diverse, supportive and welcoming of different views. We embrace a culture reflecting a variety of perspectives, insights and backgrounds to drive innovation. We build talented and diverse teams to drive business results and encourage our people to develop to their full potential. Talk to us about flexible work arrangements and other initiatives we offer.
We promote good working relationships and encourage high standards of conduct and work performance. We welcome applications from talented people from all cultures, countries, races, genders, sexual orientations, disabilities, beliefs and generations and are committed to providing a working environment free from harassment, discrimination and retaliation.
Visit Inside Deutsche Bank to discover more about the culture of Deutsche Bank including Diversity, Equity & Inclusion, Leadership, Learning, Future of Work and more besides.
We are an Equal Opportunity Employer - Veterans/Disabled and other protected categories. Click these links to view the following notices: EEO is the Law poster and supplement ; Employee Rights and Responsibilities under the Family and Medical Leave Act ; Employee Polygraph Protection Act and Pay Transparency Nondiscrimination Provision .