The Marketing Specialist supports the day-to-day operations of department, including planning and executing marketing and communication campaigns, measuring results, reporting on campaigns, as well as working on digital content. This role will also assist with planning and executing departmental events and employee engagement initiatives.
Primary Duties & Responsibilities
Supports recruitment and marketing managers on developing, launching and executing multiple marketing campaigns to generate leads.
Successfully supports marketing campaign development and execution, with attention to detail, project milestones and deadlines.
Collaborates with marketing to build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
Edits, publishes and shares content that builds meaningful connections and encourages community members to take action.
Collaborates with the marketing and events team on special projects as needed.
Assists to plan and facilitate email cadence and email platform maintenance (Constant Contact).
Website maintenance (WordPress).
Reviews and edits promotional materials for web, print and digital media maintain and comply with university standards for all publications and promotional materials. Helps to disseminate/advertise events and programming.
Actively track metrics (open rates, click rates, engagement rates, participation rates, etc.) and analyzes outcomes associated with communications and programming; manages databases (Google Analytics, Qualtrics, etc.) and assists with custom surveys. Prepares and submits invoices and costs associated with events and programming.
Performs other duties as assigned.
Excellent project management, technical, communication (both written and oral), organizational and interpersonal skills; a self-motivated individual with a high degree of reliability, accuracy and productivity.
Ability to work independently in an environment of multiple and competing priorities and projects; anticipate and resolve problems and update supervisor on status of projects.
Good professional judgment, initiative, and confidence.
Ability to work independently and also have the ability to function as part of a team, coordinating with multiple constituencies.
Proven ability to handle confidential information responsibly.
Proven ability to manage and prioritize multiple tasks and deadlines.
Proficient in Adobe Creative Suite products.
Proficient in Microsoft Office Suite Package (Word, Excel, PowerPoint, Word, Publisher, Outlook).
Excellent interpersonal communication skills, written and verbal.
Service-oriented communicator who is a true team player.
Strong creative and problem-solving skills, organizational skills, event management, attention to detail, and customer service skills.
Experience with website maintenance.
Photography and videography skills.
High school diploma or equivalent high school certification and three years related experience.
$18.91 - $29.32 / HourlyThe salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.
If you are unable to use our online application system and would like an accommodation, please emailÂ CandidateQuestions@wustl.eduÂ or call the dedicated accommodation inquiry number at 314-935-1149 and leave a voicemail with the nature of your request.
All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position. The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks. All offers are contingent upon successful completion of required screening.
Up to 22 days of vacation, 10 recognized holidays, and sick time.
Competitive health insurance packages with priority appointments and lower copays/coinsurance.
Want to Live Near Your Work and/or improve your commute? Take advantage of our free Metro transit U-Pass for eligible employees. We also offer a forgivable home loan of up to $12,500 for closing costs and a down payment for homes in eligible neighborhoods.
WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.
Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more!
We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? Weâ™ve got you covered.
WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.
Washington University in St. Louis is committed to the principles and practices of equal employment opportunity and especially encourages applications by those from underrepresented groups. It is the Universityâ™s policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status, or genetic information.
Washington University is dedicated to building a diverse community of individuals who are committed to contributing to an inclusive environment â“ fostering respect for all and welcoming individuals from diverse backgrounds, experiences and perspectives. Individuals with a commitment to these values are encouraged to apply.
Washington University in St. Louis, a medium-sized, independent university, is dedicated to challenging its faculty and students alike to seek new knowledge and greater understanding of an ever-changing, multicultural world. The University offers more than 90 programs and almost 1,500 courses leading to bachelor's, master's and doctoral degrees in a broad spectrum of traditional and interdisciplinary fields, with additional opportunities for minor concentrations and individualized programs. The faculty is composed of scholars, scientists, artists and members of the learned professions. They serve society by teaching; by adding to the store of human art, creativity, understanding, and wisdom; and by providing direct services, such as health care.