Career Center

Director of Sales and Marketing, Luskin Conference Center
University of California Los Angeles


Requisition Number: 35970
Salary: $5,558 - $14,225 monthly

Position Description:
The Luskin Conference Center (LCC) is designed as a 300,000 square foot, 7-story, International Association of Conference Centers (IACC) certified property on the UCLA campus. The LCC is comprised of 254 guest rooms, approximately 25,000 square feet of meeting space, a 160-seat restaurant, a fitness center, and a business center. The total staff anticipated for the LCC is approximately 165-180 FTE, with total revenue projected at $30 million annually. The LCC is an academic meeting and conference destination supporting UCLA's education and research mission.

Reporting to the Senior Director of Sales and Marketing, for UCLA Hospitality, the Director of Sales and Marketing provides overall leadership, guidance, and direction to the sales and marketing team. The Director of Sales and Marketing has responsibility for maximizing the conference center profitability by aggressively and strategically selling the features of the establishment to both the internal campus guests and outside contingencies, including international guests and optimizing the leads and revenue of sales opportunities received for short term as well as long term benchmarks. Must be able to understand how to sell a meeting rooms environment, transient and group room accommodations and have a good understanding of rooms to space ratio and booking with the intent of maximizing net income.

Provides day to day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues. Works extensively with group-based hospitality business including the association/education conference market segment as well as gives direction regarding OTA, FIT, Leisure and Corporate sales initiatives. Responsible for the leadership and management of all aspects of revenue generation at the property to include direct sales, catering sales, room sales, food & beverage sales, and for managing all public relations, promotions and advertising efforts to optimize profit potential and further enhance the property's image. Implements the brand service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel's sales objectives. Manages the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives. Develops and implements property wide and UCLA Hospitality-wide strategies that deliver products and services to meet or exceed the needs and expectations of LCC guests and stakeholders. Requires strong communication skills, both verbal and written, and demonstrates outstanding leadership to guide a team of catering, and sales staff. Experience in group-based hotel of similar size is preferred.


For full application instructions and position description, please visit: https://hr.mycareer.ucla.edu/applicants/Central?quickFind=83623

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age or protected veteran status. For the complete University of California nondiscrimination and affirmative action policy, see: UC Nondiscrimination & Affirmative Action Policy, https://policy.ucop.edu/doc/4000376/DiscHarassAffirmAction






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