Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 113,000 colleagues serve people in more than 160 countries.
Senior Specialist Marketing
Lake Forest, IL
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines. Our 107,000 colleagues serve people in more than 160 countries
Diagnostic testing is a compass, providing information that helps in the prevention, diagnosis, and treatment of a range of health conditions.
Abbott's life-changing tests and diagnostic tools give you accurate, timely information to better manage your health. We're empowering smarter medical and economic decision-making to help transform the way people manage their health at all stages of life. Every day, more than 10 million tests are run on Abbott's diagnostics instruments, providing lab results for millions of people.
Our location in Lake Forest, IL currently has an opportunity for a Senior Specialist Marketing within our dynamic Consumer Services and Products business, Rapid Diagnostics Division. This role has direct responsibility for product launch execution including artwork and labelling development with key external Customers in North America. This role enables the business objectives of the BU by partnering with internal and external business functions, including Customer development teams, towards implementing and managing product lifecycle management, and post-market support that satisfies Customer requirements.
WHAT YOU'LL DO
Execute new product launches across key accounts in partnership with Sales and Customer teams, ensuring all retailer requirements are fulfilled within the scope of new product launch including new product setup, testing, documentation, and any additional requirements.
Drive and facilitate the end-to-end labeling and artwork process via designated design group, agency, or customer artwork partners; provide guidance support to customer quality, regulatory, and brand teams on artwork development.
Implement quantitative analyses including sell-through analysis, price analysis, opportunity, and competitive analysis. Utilize Nielsen market data and/or unique customer POS data in the development of customer-specific presentations.
Understand trends and market dynamics (industry, consumer, retail, consumer, competitive, adjacent categories) as well as quality and regulatory mandates.
Manage and run cross-functional "Tracker" meetings, monitoring the timing and execution of product lifecycle from launch, transition to phase out.
Partner with retail sales force to develop channel strategies and tactics to achieve goals.
Employee must work in compliance with ARDx Divisional and IM LLC QMS and Quality Policy requirements and all EHS requirements.
Collaborate with internal and external stakeholders to achieve objectives, including but not limited to the field sales force, legal, regulatory, medical affairs, manufacturing, logistics, public affairs, executive management, creative and media agencies, vendors, retail buyers, and health care professionals.
BS/BA, and 4-6+ years of experience with progressive responsibility in a marketing role in consumer-packaged goods marketing, health care/device marketing, or a combination of both.
Product launch experience with FDA regulated devices or consumer packaged goods environment
Demonstrated ability to lead and collaborate with cross-functional teams from idea to launch.
Strong thought leadership, written, and verbal communication skills with proven ability to interact directly with leadership to drive strategy and investment decisions.
Proven ability to execute complex business plans.
Analytical thinker, ability to "figure it out" when presented with new challenges, ability to organize and track complex information.
Familiarity with Quality compliant systems for promotion, labeling, regulatory submissions, and control management is a plus.
Strong analytical/financial modeling skills
WHAT WE OFFER
At Abbott, you can have a good job that can grow into a great career. We offer:
Training and career development, with onboarding programs for new employees and tuition assistance
Financial security through competitive compensation, incentives, and retirement plans
Health care and well-being programs including medical, dental, vision, wellness, and occupational health programs
Paid time off
401(k) retirement savings with a generous company match
The stability of a company with a record of strong financial performance and a history of being actively involved in local communities
Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.