The incumbent will develop, manage, execute and evaluate marketing communications to support graduate recruitment goals of the Online MS program in the Department of Information Systems (IS), producing high quality, on-time, on-budget results.
Specific responsibilities will include (but are not limited to) the following:
Developing strategies for effective marketing campaigns;
Executing and evaluating marketing communications plans;
Assembling and managing project implementation teams, working closely with members of the department;
Managing and participating in design and content development of material for marketing communications;
Writing and editing copy for accuracy, clarity and consistency of message;
Proactively establishing and maintaining effective working team relationships with all support departments;
Performing other duties as assigned.
Required Minimum Qualifications:
Requires a Bachelor's Degree, preferably in Marketing, Communications, English or related field and three years of related experience in project management, strategic marketing communications development, direct marketing or advertising writing
Excellent verbal and written skills
Commitment to high standards
The ability to take initiative and work both independently and collaboratively
Must be technically proficient in using office suite and graphics software with the ability to design and produce basic print and web graphics and have a working knowledge of information architecture, web and database technologies
Experience in strategic marketing, print publications management or familiarity with print materials development process, social media, direct mail materials development and/or media buying experience.
Background Screening Statement:
A background check will be required.
Special Instructions to Applicants:
Upload a cover letter, resume and contact information for three professional references, as well as two marketing or advertising-related writing samples.
Screening of Applications Begins:
For best consideration submit application materials by March 1, 2022 (applications will be accepted until the position is filled).
Salary is commensurate with qualifications and experience.
The University of Maryland has made the safety of our students, faculty and staff, and our surrounding communities a top priority. As part of that commitment, the University System of Maryland (USM) recently announced that students, faculty, and staff on USM campuses this fall, including UMBC, are required to be vaccinated against COVID. As a prospective and/or a new employee at UMBC, you will be required to comply with the University’s vaccination protocol. Proof of full vaccination will be required at the start of employment. Further information is available at: https://covid19.umbc.edu/vaccine/
UMBC offers a benefits package for regular and grant-funded regular employees including generous leave, excellent health, life, and disability insurance, retirement plans, tuition remission, on-site preschool, and numerous professional development and wellness opportunities. Contingent II positions may include some benefits.
Please note the Type and FLSA Status above to determine the benefits offered for this position.
Equal Opportunity Statement:
UMBC is an Affirmative Action/Equal Opportunity Employer. Applications from women, minority group members, veterans and individuals with disabilities are encouraged to apply.
If you require a reasonable accommodation for a disability for any part of the employment process, please contact the Human Resources Department at 410-455-2337 or MD TTY Relay Service 1-800-735-2258 between 8:30 a.m. and 4:00 p.m. Monday through Friday.
As required by the 1986 Immigration Act, be prepared to present acceptable documentation upon hire showing your identity and that you are a U.S. citizen or an alien who is authorized to work.
UMBC is a dynamic public research university integrating teaching, research and service to benefit the citizens of Maryland. As an Honors University, the campus offers academically talented students a strong undergraduate liberal arts foundation that prepares them for graduate and professional study, entry into the workforce, and community service and leadership. UMBC emphasizes science, engineering, information technology, human services and public policy at the graduate level. UMBC contributes to the economic development of the State and the region through entrepreneurial initiatives, workforce training, K-16 partnerships, and technology commercialization in collaboration with public agencies and the corporate community. UMBC is dedicated to cultural and ethnic diversity, social responsibility and lifelong learning.