Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.
We are seeking an experienced Product Marketing Manager to drive DBS Americas strategy and programs to achieve therapy adoption, market penetration, and sales goals for Abbott's movement disorders therapies portfolio.
As a member of the Americas downstream marketing team, this position will work closely with cross-functional partners and sales teams to support the commercialization of the go-to-market and continuation marketing strategies. Ultimately, the incumbent in this position will be regarded as a technical expert related to neuromodulation therapies with broad knowledge of related fields.
Develops strategic marketing plans to meet Americas revenue, profitability, and market penetration goals, ensuring collaboration and alignment with cross-functional partners.
Manages coordination with marketing communications to support development of resources, programs, and any other collateral material required to support sales and key marketing messages.
Builds and maintains strong relationships with new and existing customers, KOLs, Patient Advocacy Groups and industry leaders.
Continuously monitors market needs and customer acceptance through sales force contact, customer visits, attending key congresses and meetings, and conducting primary and secondary market research.
Uses sales and market research data to diagnose state of the business, lead the creation of cross-functional marketing strategies, drive execution and sales force activation.
Maintains understanding of neuromodulation technology in a competitive environment.
Manages to a quarterly and annual budget.
Complies with U.S. Food and Drug Administration (FDA) regulations, other regulatory requirements, Company policies, operating procedures, processes, and task assignments.
Maintains positive and cooperative communications and collaboration with all levels of employees, customers, contractors, and vendors.
Performs other related duties and responsibilities, on occasion, as assigned.
Bachelor's degree in Business Administration, Marketing or equivalent; MBA preferred.
5+ years progressively responsible marketing or sales experience.
Experience working with complex product portfolios in the medical device industry.
Experience with strategic product planning and commercial execution.
Ability to manage multiple projects.
Experienced agility to think across product, programs and customer segments to design and develop great and scalable marketing programs.
Experience working in a broader enterprise/cross-division business unit model preferred.
Ability to work in a highly matrixed and geographically diverse business environment.
Ability to work within a team and as an individual contributor in a fast-paced, changing environment.
Ability to leverage and/or engage others to accomplish projects.
Strong verbal and written communications with ability to effectively communicate at multiple levels in the organization.
Strong presentation skills.
Multitasks, prioritizes and meets deadlines in timely manner.
Strong organizational and follow-up skills, as well as attention to detail.
Ability to travel up to 50%.
Ability to maintain regular and predictable attendance.
WHAT WE OFFER
At Abbott, you can have a good job that can grow into a great career.
Training and career development, with onboarding programs for new employees and tuition assistance
Financial security through competitive compensation, incentives and retirement plans
Health care and well-being programs including medical, dental, vision, wellness and occupational health programs
Paid time off
401(k) retirement savings with a generous company match
The stability of a company with a record of strong financial performance and history of being actively involved in local communities
Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.