Strategic thinkers. People who enjoy analyzing data or trends for the purposes of planning, forecasting, advising, budgeting, reporting, or sales opportunities.
Motivated product launchers. People who bring strategic direction and drive for execution to ensure products are developed and launched with precision.
Curious learners. People who seek out cutting-edge research and information to expand and enhance their ability to be ready for what's next.
Collaborative partners. People who build and leverage cross-functional relationships to bring together ideas, information, use cases, and industry analyses to develop best practices.
Main purpose of the role:
To promote MedSurg portfolios across Asia Pacific and further drive the business growth in APAC regions:
Partner closely with the country sales and marketing teams to plan and execute the market development necessary to grow our MedSurg portfolio across priority markets in China, Japan and SSP, and primary emerging markets in India and East Asia
Support and accelerate market adoption activities in the interest of capturing share for launched products/existing portfolio in priority markets in China, Japan and SSP, and primary emerging markets in India and East Asia
Streamline and standardize country sales and marketing teams' business case development for being included in initial launch phases
Identify opportunities to increase speed to market and enhance commercialization efforts for future product lines
Develop long term business plan/portfolio including required investments, resources and timelines along with sales and market share targets
Link and coordinate between these markets and the product division to ensure product knowledge and technology expertise are transferred and scalable .
Support the development and build capability of local in country sales and marketing teams
Key areas of accountability:
Develop our MedSurg markets in Asia Pacific
Focus on the priority markets of Japan, China and SSP and work closely with the leadership teams to develop a clear product portfolio strategy for key product portfolios, including neurosurgical and ENT devices
Develop Single use vs Reusable business case on Sonopet iQ tip (RFID), together with China and India, and potentially East Asia regions, and communicate closely with product division to explore the opportunity to develop reusable options. (Work closely with Endoscopy/Sports Med division as well)
Develop a regional surgeon education training program, with training needs identified and training programs budgeted, well planned and coordinated and aligned with the product portfolio priorities
Work with the country management teams to develop the appropriate commercial model for each market - go to market model, role of dealers and agents, pricing, positioning and promotional activity
Develop launch plans as well as post market support and resources required including coordination with supply chain and operations teams, technical service, and clinical support
Develop and co-ordinate a sustainable education and training program for the sales and marketing teams to ensure product knowledge excellence and clinical and procedural understanding
Provide a link and coordination between the Asia Pacific Markets and the Product Division
Be the point of contact for Asia Pacific for all Instruments related communication and activities
Collaborate with divisional teams to ensure availability and dissemination of technical support, marketing and promotional material and knowledge transfer to Asia Pacific Markets
Ensure APAC inputs, such as product VOC, regulatory and regulation requirements for a successful market launch, are included in New Product Development process
Coordinate surgeon training and education programs to ensure effective training and launch of the priority products at new hospital sites
Coordinate and manage regional Key Opinion Leader program including education and training programs, connection and engagement with R&D teams. This includes selecting and engaging the appropriate surgeon experts as trainers and presenters, assigning and managing surgeon consulting hours and ensuring Stryker compliance protocols are met
Work with regulatory teams on Instruments regulatory strategy and ensure support from product division with timely provision of required product information
Qualifications and Experience
Bachelor or Masters degree, preferably in Marketing or Business
Demonstrated knowledge and application of functional and products knowledge, experience with neurosurgical or ENT devices is preferred, not required
Demonstrated expertise in developing marketing plans and driving sales execution
At least 10-12 years of relevant experience with proven track record
Demonstrated ability to work with multi-discipline, multi-technology teams to drive delivery of Marketing and sales plans
Demonstrated build ability to build relationships and influence across the organization and work with different cultures
Demonstrated verbal, written, and interpersonal communication skills
Demonstrated ability to work in a team environment, interact effectively with management from other functions
Demonstrated ability to manage complex projects, be strategic and have excellent planning skills
Professional communication skills to deal with internal & external clients at the senior level
Versatility, flexibility, and a willingness to work within constantly changing environment with enthusiasm
Demonstrated analytical ability, and ability to make effective decisions
Stryker is one of the world's leading medical technology companies and, together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. Stryker is active in over 100 countries around the world.
Together with our customers, we are driven to make healthcare better.
At Stryker, quality is first in everything we do. We are driven to make healthcare better for our customers by
providing innovative products and services that meet regulatory requirements through our effective quality system.
The Company was founded in 1941 by Dr. Homer Stryker and incorporated in 1946 as the Orthopedic Frame Company. In 1964, the Company’s name was changed to Stryker Corporation.
• $13.6 billion in annual sales in 2018; annual revenue has grown for 39 straight years
• 17.1% CAGR (compound annual growth rate) in sales over 39 years
• ~36,000 employees globally in 2018
• 43 manufacturing and research & development locat...ions worldwide
• Included in the Standard & Poor’s 500 Index
• Ranked # 233 on Fortune Magazine’s “FORTUNE 500” list for 2019
• Ranked # 3 on Fortune Magazine’s “World’s Most Admired Companies” list for the “Medical Equipment” industry for 2019
• Ranked # 11 on Fortune Magazine’s “100 Best Companies to Work For” list (U.S.) for 2019
• Spent $862 million on R&D in 2018
• 7,784 patents owned globally in 2018
• Initial public offering of stock was in 1979
• Listed on the New York Stock Exchange under ticker SYK