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Manager, Marketing Technology Analytics (TBA)
Job DescriptionPosition SummaryAs the Manager, Digital Transformation Technology Analytics at Constellation Brands, Inc. reporting into the Director, Digital Transformation, you will champion digital analytics innovation that enhances consumer and customer experiences across CBI’s Beer, Wine, & Spirits businesses. Alongside several cross-functional teams, you’ll work to define marketing measurement parameters, KPIs, brand/campaign learning agendas and advanced marketing measurement opportunities, partner with MarTech to develop data architectures and integration pipes to bring marketing, POS, and various datasets into the CBI technology stack, offer solutions and long-term data-driven vision to achieve growth targe


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