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Marketing Specialist
Position Overview: Responsibility for developing, executing, and analyzing tactical marketing programs for the S&P Global Ratings business. Key Responsibilities: Develop and implement tactical regional marketing programs by working closely with others in the marketing and outreach team to: Develop marketing programs that are fully aligned to Ratings business objectives by working closely with marketing colleagues plus analytical and commercial stakeholders. Become the expert in identifying the most effective channels, creating targeted and segmented programs, and linking programs for full effectiveness in achieving objectives Plan and execute marketing and communication programs and activities to generate engagement, retain


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