The Associate Director - Professional Marketing will be responsible for working with their manager, and across the marketing team and key partners to shape strategies and lead development of marketing initiatives and programs focused on the nAMD indication. This position will support the nAMD brand positioning and marketing strategy that will inform the creation and deployment of promotional communications and messages for the HCP customer audience. This includes both personal and non-personal activities and messaging. Importantly, this role will support the creation and execution of a strategic vision to translate the brand positioning in order to shift desired beliefs and understanding of the brand defining attributes across our HCP segments.
General accountabilities. Specific accountabilities will be defined with your manage *Develop plans and programs that will deliver on strategies nAMD *Manage assigned budget to deliver assigned work within budget *Collaborate and partner across the marketing team and with internal partners where needed *Contribute to team culture and model team core values and behaviors *Ensure compliance with all compliance policies and procedures