Reporting to the Associate Athletics Director of Marketing and Engagement, the Digital Marketing Manager promotes and enhances LMU Athletics campaigns across the university's digital platforms, including email, web, video and social media. The incumbent will evaluate new technologies, and use tracking platforms to measure traffic and behaviors to optimize digital strategy and raise LMU Athletics profile in the digital space.
Typically a Bachelor's degree.
Four years' experience in the marketing, graphic design, or videography field
Professional experience in social media strategy, digital design, video editing and video shooting capabilities.
Required Knowledge, Skills, and Abilities/Competencies:
A good understanding of social media and creative video trends and technologies.
Working knowledge of real-world experience in planning, managing and executing social media, video and digital media initiatives.
Proficient in applications such as Adobe Creative Suite, Final Cut Pro, etc.
Knowledge of email services, ideally Emma and AXS, or similar programs.
Proficient in video editing skills for videos from 15-seconds – 2-minutes.
Must possess the ability to learn new technologies, techniques and solve problems quickly and completely.
Detail and customer-oriented with good multitasking and organizational ability.
Strong sense of professionalism and judgment in response to issues in the public social media space.
Ability to interact effectively and timely with coaches, administrators, student-athletes, media and vendors
Strong organizational, management and leadership skills.
Proven ability to multi-task effectively, prioritize assignments and meet deadlines.
Strong verbal and writing skills.
Availability to work a flexible work schedule including nights and weekends.
Possible travel with sport teams for select away contests.
Thorough knowledge of NCAA and WCC conference rules and regulations.
Previous experience at the NCAA D1 level or professional sports.
Founded in 1911, LMU is a premier Catholic university rooted in the Jesuit and Marymount traditions. Our enrollment includes 5,962 undergraduate, 2,129 graduate and 1,278 law school students. Our 142-acre bluff-top campus is located in West Los Angeles and is among the nation's most beautiful and green campuses.