Collaborate with Innovative 3Mers Around the World
Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 93,000 other curious, creative 3Mers.
"For more than 30 years at 3M, I've seen firsthand how it's a place where curious, creative and collaborative people thrive and build a rewarding career. As a leader in this company, my goal is to ensure each 3Mer sees and feels the positive impact we're making around the world" - Mike Roman, chief executive officer and chairman, 3M
This position provides an opportunity to transition from other private, public, government or military environments to a 3M career.
The Impact You'll Make in this Role The person hired for the position of Global Marketing Technology Strategist will be responsible for managing key projects relating to the deployment, use and optimization of marketing technologies in the Safety and Industrial Business Group.
This individual will partner with cross-functional stakeholders in Marketing, Sales, IT and Corporate Customer Operations teams to align, develop and improve processes, particularly those relating to the effective global coordination and management of leads generated by our digital marketing technologies.
Here, you will make an impact by:
Work collaboratively with the Global Marketing Technology Manager to contribute to the new global framework and deployment approach for sales and marketing partnerships
Coordinate the design of globally-harmonized lead definitions and processes, managing cross-functional, international groups of sales and marketing stakeholders
Manage the implementation of automated lead management processes in all related platforms, delivering expertise in relation to the in-platform delivery by the MA technicians and leading a coordinated global business change process as the SIBG expert in this area
Enable geographic area role assignment to facilitate implementation within the organization, delivering educational sessions and training materials, and supporting the process of change
Consult and troubleshoot campaigns, workflows, and data to ensure the flow of leads from Eloqua to Salesforce
Manage other platform enhancements , platform deployment and Eloqua integration projects designed to improve business efficiency and/or deliver revenue return through the full project lifecycle. This will be achieved by collating requirements, developing personal expertise to act as expert to business stakeholders, providing ideas for new approaches, building prototypes/ pilots, overseeing technical delivery, and designing and delivering education/ training.
Your Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:
Bachelor's degree or higher (completed and verified prior to start) from an accredited institution
Seven (7) years of experience working in a marketing automation role, with extensive knowledge of a marketing automation platform (Eloqua preferred), integration across marketing/sales systems (Salesforce CRM).
Additional qualifications that could help you succeed even further in this role include:
Ability to work in a fast-paced, dynamic environment
Expert in relation to the development and management of lead management approaches
Desire to maximize how marketing technology drives revenue
Strong project management/organizational skills with the ability to successfully manage multiple projects simultaneously for different teams targeting different audiences
Strong interpersonal skills with the ability to coordinate across various departments within the organization
Strong analytical skills - experience with reporting and data analysis. Knowledge of Eloqua and Salesforce analytics strongly preferred
Travel: May include up to 5% domestic
Location: Maplewood, MN
Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
Supporting Your Well-being
3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
Resources for You
For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers.
Learn more about 3M's creative solutions to the world's problems at www.3M.com or on Twitter @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.
Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.
Please access the linked document by clicking here, select the country where you are applying for employment, and review. Before submitting your application you will be asked to confirm your agreement with the terms.
Internal Number: R01044089
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