JOB SUMMARY
Provides general marketing support to an office or group of sales professionals. Also, provides support to the sales team's business plan objectives. Responsible for preparing proposal, presentation and communication materials. Coordinates the distribution of internal and external marketing information.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Collaborates with marketing colleagues, brokers, research, sales management, location intelligence, product and property marketing in preparing proposal and presentation materials, including writing, editing, designing, verifying and formatting content to create a cohesive story.
Conceptualizes and develops the design of flyers, property brochures, proposals or offering memoranda for the purpose of closing deals.
Assists in the coordination and implementation of marketing and business development strategies and integrates complex research and analysis to support those strategies.
Maintains a working knowledge of design principles, techniques and applications and stays informed of digital trends and design solutions.
Participates in the formulation and strategy for marketing particular properties and expanding business for a dedicated team.
Acts as single point of contact for all data requirements from the sales team, including information related to marketing, research and financial analysis.
May source properties and/or clients by researching local and national databases. Tracks and reports on responses and communications from sourcing activities.
Creates and produces electronic and/or direct marketing campaigns for sale or lease of properties to include customized property information materials, comparable market analyses, market and industry research and targeted mailing lists.
Maintains and updates marketing infrastructure which may include a database system, intranet and external website, including data on all prospects.
Other duties may be assigned.
SUPERVISORY RESPONSIBILITIES
No formal supervisory responsibilities in this position.
QUALIFICATIONS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
EDUCATION and EXPERIENCE
Associate's degree (A.A.) or equivalent from 2-year college required. Bachelor's Degree (BA/BS) from a 4-year college or university preferred.
3 years experience providing administrative support to multiple or team of professionals; ability to determine and respond to conflicting priorities preferred.
2 years experience in the Real Estate industry.
Adobe InDesign experience preferred.
COMMUNICATION SKILLS
Ability to comprehend and interpret instructions, short correspondence, and memos and ask clarifying questions to ensure understanding. Ability to write routine reports and correspondence. Ability to respond to common inquiries or complaints from clients, co-workers and/or supervisor. Ability to effectively present information to an internal department and/or large groups of employees.
FINANCIAL KNOWLEDGE
Requires knowledge of financial terms and principles. Ability to calculate intermediate figures such as percentages, discounts and/or commissions. Conducts basic financial analysis. Ability to abstract a lease.
REASONING ABILITY
Ability to comprehend, analyze, and interpret documents. Ability to solve problems involving several options in situations. Requires advanced analytical and quantitative skills.
OTHER SKILLS and ABILITIES
Intermediate skills in Microsoft Office Suite, including Word, PowerPoint, and Excel and Adobe Creative Suite, including InDesign, Illustrator, and Photoshop.
SCOPE OF RESPONSIBILITY
Decisions made with thorough knowledge of procedures and company policies to achieve set results and deadlines. Responsible for setting own project deadlines. Errors in judgment may cause negative impact to internal and external clients.
