Bachelor's degree in Marketing, Communications, Public Relations/Advertising, or a related field. Two years experience in marketing, social media, public relations, planning large-scale events or experience in a related field. Additional experience may be considered in lieu of education.
Nature & Purpose of Position/Usual Duties:
Coordinates annual career fairs. Markets, advertises, and promotes the Career Services Center's programs and services to students, alumni, employers, faculty, and staff. Executes marketing strategies, campaign development, and brand development in many medias. Manages and maintains the events and event registrations through Career Services' web based system.
Primary Responsibilities (Staff Positions Only):
Markets and promotes Career Services sponsored events and additional co-sponsored events as arranged through collaboration with other campus departments. Manages career fairs and career events to include planning, organizing, marketing, budgeting, and supervising. Coordinates venue, equipment, speaker invitations, event invitations and correspondence material. Orders food and promotional items. Keeps inventory of event supplies. Designs event flyers, brochures, posters, banners, handouts, t-shirts and other marketing collateral. Creates map floor plans and booth assignments. Packs event boxes. Sets up and manages events. Maintains and assists recruiters with employer registrations, billing and payment of registration fees and correspondence. Prepares event surveys for employers and students and compiles statistical data from survey results. Attends campus professional organization meetings. Enters information into database and maintains records and correspondence with efficiency in reference to career events. Develops, maintains and updates Career Services website with target information for students, employers, parents, alumni, and SHSU faculty/staff. Maintains Career Services' social media sites. Develops branded marketing campaigns for new and existing initiatives as needed, including comprehensive marketing plans, logos, and tag lines. Develops metrics and tracks social media usage. writes, edits, and proofreads all copies of Career Services promotions including printed materials and web pages. May hire, train and supervise marketing and public relations intern(s). Performs other related duties as assigned.
Internal Number: 24280
About Sam Houston State University
For more than 130 years, Sam Houston State University has been preparing students for meaningful lives of achievement. Its motto, "The Measure of a Life is its Service", echoes across SHSU's six colleges and beyond its Texas campus through student research, creative endeavors, service learning, volunteering and more. Named for Sam Houston, Texas' greatest hero, SHSU continually strives to honor its historical roots through academic excellence that includes exceptional teaching from faculty members who care as much about their students' success as they do about furthering the knowledge of their fields. While embracing its legacy, SHSU also strives to meet the needs of contemporary students, both traditional and online. With over 20 bachelor's and graduate degrees available entirely online, and more in development each semester, SHSU Online is quickly becoming one of the best online universities in Texas.
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