Artel is looking for an exceptional, experienced Technical Marketing Manager who is passionate about providing unique and powerful workflow solutions to life science laboratories. In this position, you will join a dynamic and fast-paced environment, and work with cross-functional teams to create, develop and deliver industry-leading communications campaigns. Your mission will be – by communicating the uniquely valuable benefits of Artel technology - to help life science laboratories optimize their critical and challenging processes so that they can have full confidence in the results of their assays.
As part of the Artel family, you will see how Artel strives to create a work environment that motivates and inspires all our employees to be the best they can be – and to achieve goals which are personally meaningful, which make a difference to the world, and of which they can be proud. Employees rate the company culture, team spirit and support of career opportunities as key elements to their professional growth and their personal job satisfaction.
Principal Job Responsibilities:
Maintain a detailed and deep understanding of the needs and processes involved in the critical workflows in genomics and biopharma laboratories.
Cultivate close relationships with key customers utilizing Artel technology to enhance their laboratory productivity, compliance and quality.
Work closely with Artel technical, product and service teams to refine positioning and messaging strategies linking Artel solutions to customers’ needs.
Deliver technically-based presentations, seminars, and workshops which demonstrate the unique value proposition of Artel technology, products and services.
Develop content and implement positioning of marketing materials, website, social media, campaigns, promotions and other programs to most effectively meet business goals.
Compile and maintain a complete competitive intelligence file, including matrices and comparisons, for use in strategic portfolio evaluation, market planning, and tactical commercial programs.
Work with key customers, industry partners market influencers to position and promote the Artel portfolio.
Collaborate with technical and customer-facing teams to expand Artel’s current portfolio, and to develop and strategically position new software, products, training, and services to meet the needs of laboratories with demanding and critical workflows.
Capabilities & Competencies
First-hand knowledge in development and optimization of assays and workflows; familiarity with associated liquid handling and analytical instrumentation.
Superior interpersonal, organizational, time management, analytical and communication (verbal and written) skills.
Proven capabilities in challenging situations where there is a premium on self-motivation, organization, multi-tasking, prioritization, and independent work.
Ability to build strong working relationships, trust and credibility with customers and strategic partners.
Entrepreneurial, innovative, flexible, and takes initiative.
Ability to synthesize highly technical knowledge and concepts into key marketing and selling messages for cross-functional teams.
Education & Experience
PhD in relevant scientific/technical course of study.
Significant laboratory hands-on experience developing assays and applications and utilizing liquid handling instrumentation.
Commercial experience in technology marketing, with superior record of success in life science lab tools and services; previous product management of assays, lab services, or liquid handling instrumentation a plus.
Internal Number: 1429
Artel is the global technology leader in ultra-low volume liquid measurement and liquid handling quality assurance for laboratories. Thousands of life science, pharmaceutical, clinical and forensic laboratories worldwide depend on our products and services to ensure the integrity of their test results. Artel calibration and verification systems are unsurpassed for accuracy, precision and ease of use. These products utilize Artel’s proprietary technology to ensure and optimize the performance of laboratory instrumentation such as automated liquid handlers and handheld pipettes. Artel value-added services, based on Artel technology and the most rigorous in the industry, are key ingredients for our customers in their quest to optimize laboratory productivity, compliance and quality.
Artel’s people – through their innovation in technology and their focus on helping our customers tackle their most critical challenges – are making significant contributions to the speed of development of new pharmaceutical products, the dependability of clinical diagnostic results, the accuracy of forensic tests, and the containment of health care costs. We are fortunate to be involved in an exciting,... growing, and challenging field – and are gratified that our world-class efforts have put us in a leadership position.