The School of the Arts and Communication at The College of New Jersey is currently accepting applications for a Communication, Marketing and Outreach Specialist. The School of the Arts and Communication provides an outstanding education for more than 800 undergraduate students, offering rigorous, relevant academic programs across art and art history, communication studies, interactive multimedia, journalism and professional writing, and music.
Through engagement with the campus and larger community, we cultivate in our students social inclusiveness, intellectual curiosity, technical mastery, disciplinary fluency, and an appreciation for the transformative power of creativity.
Our students graduate with a foundation of core skills and a commitment to continuous learning, well prepared to meet the diverse, evolving opportunities of the 21st century. The success of our alumni in global arts and communication environments is grounded in their understanding that the value of creativity lies in its positive impact on others. As an advocate for the arts and its power to create community, we cultivate a growing network of campus-community partnerships and support an ambitious program of public art, music, and cultural offerings through the TCNJ Center for the Arts.
The Communication, Marketing and Outreach Specialist position reports to the Dean and is responsible for planning, strategizing and implementing a successful marketing and outreach program for the School in collaborating with TCNJ’s office of Communication, Marketing and Brand Management. Duties include working with TCNJ’s Office of CMBM to plan and implement a successful marketing and outreach program through developing the content and facilitating the artistic creation of marketing and communication materials including, but not limited to: social media content, flyers, brochures, posters, videography, emails, press releases, newsletters, and e-blasts for the individual academic departments within the School, the Center for the Arts, Art Gallery, and Sarnoff Museum. The position will also manage the websites for the School of the Arts and Communication and the Center for the Arts.
In addition, the position is responsible for the recruitment of and correspondence with potential first year students for disciplines within the School of the Arts and Communication. The candidate will be responsible for representing the School and coordinating faculty participation at local, regional, and national recruitment fairs and schools. The candidate will participate in College night/day programs on campus throughout the year as well as on-campus recruiting events.
The candidate will liaise with the Office of Admissions, establishing goals, monitoring data, processes and ensuring effective communication with department chairs, faculty and staff. In collaboration with the Office of Admissions, the role will foster existing external relationships and explore new avenues for visibility.
The candidate must be able to take initiative, work independently or in a group environment, oversee multiple projects and deadlines simultaneously, as well as hire, supervise and mentor graduate and student workers in the development of marketing and communication materials.
Bachelor’s degree in Communications or a related degree
Strong written and oral communication skills, including clarity, accuracy and persuasiveness
Experience in recruitment within a higher education environment
Increasing responsibility and experience/background in marketing or advertising
Ability to maintain confidentiality
Experience working in the Arts
Experience in leading and supervising a team
Technical skills including HTML, WordPress, Adobe Creative Suite, Microsoft Office Suite, social media, Mailchimp, and new interactive media technologies.
To enrich education through diversity, The College of New Jersey is an Equal Opportunity Employer. The College has a strong commitment to achieving diversity among faculty and staff, and strongly encourages women and members of underrepresented groups to apply.
Internal Number: 9253D_1567611112
About The College of New Jersey
The College of New Jersey, founded in 1855 as the New Jersey State Normal School, is primarily an undergraduate and residential college with targeted graduate programs. TCNJ's exceptional students, teacher-scholars, staff, alumni, and board members constitute a diverse community of learners, The College of New Jersey, founded in 1855 as the New Jersey State Normal School, is primarily an undergraduate and residential college with targeted graduate programs. TCNJ's exceptional students, teacher-scholars, staff, alumni, and board members constitute a diverse community of learners, dedicated to free inquiry and open exchange, to excellence in teaching, creativity, scholarship, and citizenship, and to the transformative power of education in a highly competitive institution. The College prepares students to excel in their chosen fields and to create, preserve and transmit knowledge, arts, and wisdom. Proud of its public service mandate to educate leaders of New Jersey and the nation, the College will be a national exemplar in the education of those who seek to sustain and advance the communities in which they live.