Posting Summary: University of Virginia's University Communications department seeks a Marketing Director to join an award-winning team. The Marketing Director leads a team of marketing front-line account executives, creates and oversees plans, and provides day-to-day management of marketing programs and initiatives in support of the University's strategic priorities and to further strengthen the University's reputation and brand regionally and nationally.
The ideal candidate will: Manage, develop and support a team of dedicated account executives. Oversee University brand development and adoption programs, including brand.virginia.edu, our user community, content and asset development, pageantry and licensing. Maintain and grow key partnerships with constituent areas across the University community including the University President's office, Admission, Operations, Finance, Athletics, Advancement, and collaborate with communications liaisons in the University's Schools. Lead the management of projects from original business need to successful and on-time delivery. Marshal and organize internal teams, vendors and partners and resources to achieve top quality, strategically effective work. Develop and implement marketing programs that advance the reach, perception and efficacy of the University of Virginia, including market approach, advertisement placement, tracking, reporting and liaising with key publications and media outlets. Support the development of marketing and reputational content in print and digital platforms.
Qualifications: Candidates must have a Bachelor's degree in communications, marketing or related field with at least 5 to 7 years of relevant supervisory experience. Preference given to applicants with a Master's degree in a related field. Must also have proven ability to accurately and clearly assess and communicate organizational priorities and opportunities, manage confidential and sensitive matters, and establish and maintain cooperative working relationships with both peers in the department and constituents outside the department. Working knowledge of higher education landscape, with direct experience preferable. Experience working in, or managing the work of, creative or branding agencies a plus. Excellent writing, editing, and communication skills, public presentation skills; strong organizational, project management, and multitasking skills; and demonstrated ability to think strategically and creatively.
To apply, visit http://jobs.virgina.edu and search on Posting Number 0623223. Complete an application online, attach a cover letter, curriculum vitae/resume, and contact information for three references. The position will remain open until filled.
For questions about this position or the application process please contact Chris Cunningham at firstname.lastname@example.org.
The University of Virginia values diversity in all of its complexity and richness. We are Equal Opportunity and Affirmative Action employer.
Required Minimum Level of Education: *Degree Required
Required Specific Degree/Training: Bachelor's degree in Communications, Marketing, or related field.
Preferred Minimum Level of Education: *Degree Preferred
Preferred Specific Degree/Training: Preference given to applicants with a Master's degree in a related field.
Required Minimum Level of Experience: Considerable - 4 to 7 years
Required Specific Experience: Seven years of progressively responsible experience in: - Deploying and measuring Marketing and communications programs - Working with and serving a range of clients at leadership levels - Overseeing media and advertising placement - Managing or contributing to the management of a national or institutional brand
Supervisory experience is required.
Master's degree may substitute for some experience.
Preferred Minimum Level of Experience: Extensive - 7 years plus
Preferred Specific Experience: Experience working in higher education or related field. Experience working with advertising or branding agencies a plus.
Required Knowledge, Skills and Abilities: Proven ability to accurately and clearly assess and communicate organizational priorities and opportunities.
Excellent writing, editing, communication skills and public presentation skills.
Ability to work with diverse stakeholders, successfully moving projects forward to meet required deadlines.
Preferred Knowledge, Skills and Abilities: Working knowledge of higher education communciation landscape, with direct experience preferable.
Required Computer Applications: Microsoft Office (Word, Outlook, Excel)
Internal Number: 353_84532
About University of Virginia
Founded by Thomas Jefferson, the University of Virginia opened in 1825 as the nation's first public university. A longstanding dedication to preeminence in both scholarship and teaching; top ranking in global satisfaction, collegiality and work/family issues on the COACHE survey of early career faculty; a commitment to excellence that is integrally connected with diversity and a broad array of benefits make the University of Virginia a prime choice for both faculty and staff. The University of Virginia is located in the small cosmopolitan city of Charlottesville near the Blue Ridge Mountains, 70 miles from Richmond and 110 miles from Washington, D.C. The University of Virginia remains the No. 2 best public university in the 2013 edition of the U.S. News and World Report rankings. In the 14 years since U.S. News began ranking public universities as a separate category, U.Va. has ranked either No. 1 or No. 2. U.Va. continues to rank in the Top 25 among the best of all national universities, public and private.