FINTECH –Hedge Fund Marketing Role
An exciting opportunity to join the London team of a fast growing fintech company: HedgeGuard, software and platform of services to the investment management sector.
You will be part of the UK sales/business development effort focusing on European Hedge Funds, Asset Managers and Family Offices.
If you have prime brokerage, buy side (sales, marketing or operations), Saas or financial marketing experience, this role could be the ideal next step in your career.
HedgeGuard offers a unique approach to the challenges of investment managers though a suite of solutions and tools which include portfolio management, order management, risk, reporting, as well as performance and attribution reporting & middle office outsourcing service.
Due to strong growth we are currently looking for a Product Marketing Specialist to join our team in central London.
Responsibilities will include taking ownership of the client lead qualification process by leveraging internal marketing tools, researching prospects and qualifying top leads with the sales team.
Other responsibilities include managing all online marketing activity for the firm, coordinating across business lines to help design the overall digital marketing strategy as well as managing marketing content and communication around the brand. The position will be reporting directly into the firm's Head of Business development.
Buy side experience and a solid understanding of the buy side ecosystem (Hedge Funds, Asset Managers and Family Offices) and the operational challenges they face is essential.
Work closely with sales teams across the firm to generate and qualify sales leads across the product suite
Manage all marketing campaigns; brand, advertising and PR activity in order to deliver quality leads and sales within budget
Produce insightful industry content and maintain presence across social media platforms.
Strategically develop and manage both digital and traditional marketing programs that drive demand and interest for the HedgeGuard software offering
Community Management: content creation, social media marketing, events planning, PR, analytics.
Educate both internal and external partners on new SaaS / Digital products and market information
This position would suit a candidate with a strong understanding of the buyside industry and the operational challenges faced by buy side investors: Hedge Funds, Asset Managers and Family Offices.
A good understanding of digital marketing and online tools such as LinkedIn Sales Navigator and Lead Accelerator are also a plus.
If this position is of interest, please send us your CV.