The Marketing Coordinator will support all efforts relating to the Firm's marketing initiatives in the office/region. The Coordinator is responsible for proposing and executing creative ideas for marketing and business development purposes, in collaboration with the Marketing Manager, and will support marketing and business development initiatives planned in the office and firmwide, as needed. Specific efforts include client events and meetings, lawyer bio management, client alerts and newsletters.
The Coordinator reports directly to the Marketing Manager and works with local marketing staff and colleagues in other offices to support a variety of marketing-related initiatives, including coordinating and supervising projects. This role supports the Los Angeles and Century City offices.
Organizes, executes and supports Firm-sponsored webinars, seminars and receptions for clients and prospective clients in the region.
Works with lawyers and Marketing Manager to identify and leverage event and sponsorship opportunities and oversees/prepares related materials and presentations;
Develops appropriate mailing/invitation lists and seek related approvals;
Creates event invitations in collaboration with our design team
Coordinates and manages pre-planning and debriefing meetings with stakeholders and;
Defines and measures event metrics
Coordinates and maintains sports and event tickets for client entertainment purposes.
Acts as primary contact, responds to and services all sports and event ticket requests made within the office as well as requests made from outside of the office;
Works with marketing staff, Marketing Manager and Firm lawyers to identify appropriate business development use of firm tickets;
Maintains accurate records of all ticket usage through event tracking spreadsheet and works with the Firm accounting department to appropriately document ticket expenses
Liaise with lawyers to produce and distribute client communications, including new lawyer announcements, invitations and newsletters;
Drafts news for Firm website, intranet and internal communications
Helps identify relevant state/regional speaking and other credentialing opportunities for our lawyers, assist in the production of required materials
Assists in the planning and execution of marketing initiatives and events that further the Firm's SidleyWomen and Diversity programs
Leverages firm technology such as InterAction (contact management system) to document and track all client and prospective client outreach
Collaborates with the creative team to produce collateral materials that support sponsorships and advertisements
Supports special projects as requested by Marketing Manager, department management and lawyers
Assists in training lawyers and professional staff on LinkedIn and other available marketing related tools
Other duties, as required
To perform this job successfully, an individual must be able to perform the Duties and Responsibilities (Duties) above satisfactorily and meet the requirements below. The requirements listed below are representative of the minimum knowledge, skill, and/or ability required. Reasonable accommodations will be made to enable individuals with disabilities to perform the essential functions of the job. If you need such an accommodation, please email firstname.lastname@example.org (current employees should contact Human Resources).
Education and/or Experience: Required:
Bachelor's degree, preferably in communications or marketing.
Minimum of three (3) years of experience in marketing, communications or event planning.
Strong computer skills, including knowledge of Microsoft Office suite and Adobe Acrobat.
Demonstrated writing, editing and proofreading skills.
Understanding of the legal competitive landscape
Legal marketing or professional services marketing experience
Knowledge of InterAction, Vuture and/or other document management systems
Other Skills and Abilities: The following will also be required of the successful candidate:
Strong organizational skills
Strong attention to detail
Strong interpersonal communication skills
Strong analytical and problem solving skills
Able to work harmoniously and effectively with others
Able to preserve confidentiality and exercise discretion
Able to work under pressure
Able to manage multiple projects with competing deadlines and priorities
Sidley Austin LLP is an Equal Opportunity/Affirmative Action Employer.