The Membership Retention & Recruitment Manager is responsible for a range of functions in support of COO and Sr. Managing Director of Membership Development, including support for prospect development and recruiting, membership engagement and retention, support of assigned committees, and general administrative duties of the department as it develops and maintains member relations.
Recruitment and Prospecting
Focus on membership development through prospecting and sales.
Work directly with Sr. Managing Director to implement and manage recruitment and prospecting goals
Liaison with Board of Directors and other key members to recruit and engage members.
Research, analyze, create and maintain prospecting industry lists
Research, analyze and summarize, trends for regional information, prospecting companies
Work with the Communications and PR department on email, social media, and other media campaigns to recruit new members
Assist in closing membership sales and increasing member retention through developed processes of onboarding new members and renewals of current memberships.
Provide support and service for all membership inquiries
Attend regional events representing NVTC to prospect members
Retention and Engagement:
All aspects of on-boarding new members, including scheduling, planning, and assisting with/conduct New Member Orientations
Work with the communications department on development and distribution of marketing emails, social media and other communications to members about events and programs.
Plan and execution of all membership department events
Coordination/preparation/setup and manning the NVTC information booths at events, tradeshows, and meetings, such as Titans and Member Coffees, and assisting the Programs Department at all other events when needed
Track Member Involvement and keep member engagement date up-to-date
Develop, implement and maintain membership affinity programs
Strong organizational skills, sales and prospecting coordination, and the ability to project-manage efforts in retention and recruitment.
Ability to articulate the organization’s value proposition to both current and prospective members.
Ability to prioritize and meet deadlines while working on multiple projects, maintaining a high level of accuracy are essential.
About Northern Virginia Technology Council
The Northern Virginia Technology Council (NVTC) is the membership and trade association for the technology community in Northern Virginia. As the largest technology council in the nation, NVTC serves about 1,000 companies and organizations, including businesses from all sectors of the technology industry, service providers, universities, foreign embassies, non-profit organizations and government agencies. Through its member companies, NVTC represents about 300,000 employees in the region.