The College of Engineering invites applications for a full-time (1.00 FTE), 12-month, fixed-term Assistant Director of Marketing and Communications position. Reappointment is at the discretion of the Dean.
The purpose of this position is to move the college's many stakeholders — other engineering schools, alumni, donors, industry partners, state and federal government entities, and prospective high-achieving and underrepresented students — toward stronger relationships (i.e., opinion, perception, and affinity) with the college and thereby growing its brand image, reputation, and loyalty. The Assistant Director of Marketing and Communications (ADMC) ensures that all marketing and communications materials and efforts of the college's five schools are integrated and work in unison to support the university's brand, the college's sub-brand and strategic priorities.
The ADMC reports to the director of marketing and communications and consults with the director on prioritizing central college-level marketing and communications priorities and those that support school-level initiatives, allocating resources appropriately so that projects are completed in a timely manner based on their strategic importance.
The ADMC assists in the development and execution of schools' marketing and communications implementation plans and ensures that they support the college's marketing and communications plan; provides mentorship and direction on school marketing and communications efforts so that they tie to the larger college strategic goals and stay on brand. Along with the director of marketing and communications, the ADMC serves as a brand manager for the college to ensure visual and message consistency across the schools and alignment between the schools, the college and university. In coordination with University Relations and Marketing, the university's central marketing office, brand managers support, guide, and enforce brand management and serve as a trusted and accessible resource for the college on brand-related matters.
The ADMC leads the planning, coordination, development, production, review, approval, distribution, and evaluation of materials and programs for the five schools. The ADMC directly provides leadership, supervision, and direction for a sub-group of staff members within the marketing and communications team who are assigned to support school-level marketing and communications efforts. The ADMC plans, assigns, and reviews work, establishes goals for each position, assesses performance, outlines professional development opportunities, and addresses deficiencies.
The ADMC must be able to effectively and persuasively communicate with constituents, work within a matrix reporting structure, manage competing priorities, and motivate a team to work toward a common goal. The ADMC cultivates relationships and serves as a liaison to the schools to coordinate efforts that ensure synergistic, comprehensive, and consistent marketing and communications activities across all units to achieve the goals associated with college's marketing communications plan. The ADMC meets with internal/external clients to figure out the scope, resources, and budget estimate for projects. The ADMC determines the plan and executes the tactics in a timely and professional manner with regular contact with the client and, when appropriate, with the director. The ADMC establishes and maintains procedures, coordinates projects to accomplish goals, monitors projects for compliance with applicable policies and procedures, and is responsible for ensuring the projects stay on time and within budget. The ADMC must skillfully balance between clients' needs and requirements, and the university's brand guidelines, and the college's sub-brand guidelines and strategic priorities.
In addition to overseeing the work of assigned staff, the ADMC supplies original content to print publications, websites, electronic newsletters, social media platforms, strategic documents, event collaterals, advertisement, special reports, displays, etc.; models best practices for editorial content development, photographic selection, and storytelling that reflect the institution's, the college's, and the schools' communication goals and priorities; effectively communicates research discoveries in a compelling way to our diverse audiences; makes technical and design determinations related print, electronic, and video contents. The ADMC also runs the college's electronic calendar, blog, and digital displays throughout engineering buildings, contributes social media contents, plans and executes the Graduate Research Showcase, and works on college-level projects as assigned by the director.
Typically Requires Bachelor's degree in Business, Marketing, Journalism, Arts, or Communications, or related field. 4 years' experience in marketing and communications, including leadership experience.
Bachelor's OR master's degree in business, marketing, management, communications, journalism, or related fields.
Five years of professional marketing/communications experience, including development and implementation of marketing plans and branded communications.
Project management and employee supervision experience, including demonstrated success in working on teams and managing the creative process from start to finish.
Excellent written and verbal communication skills, including copywriting and editing and grasp of AP style.
A demonstrable commitment to promoting and enhancing diversity
This position is designated as a critical or security-sensitive position; therefore, the incumbent must successfully complete a criminal history check and be determined to be position qualified as per OSU Standard 576-055-0000 et seq. Incumbents are required to self-report convictions and those in youth programs may have additional criminal history checks every 24 months.
Oregon State is a leading research university located in one of the safest, smartest, greenest small cities in the nation. Situated 90 miles south of Portland, and an hour from the Cascades or the Pacific Coast, Corvallis is the perfect home base for exploring Oregon?s natural wonders.Oregon State University has always been a place with a purpose ? making a positive difference in quality of life, natural resources and economic prosperity in Oregon and beyond. Through discovery, innovation and application, we are meeting challenges, solving problems and turning ideas into reality.Founded in 1868, Oregon State is the state?s Land Grant university and is one of only two universities in the U.S. to have Sea Grant, Space Grant and Sun Grant designations. Oregon State is also the only university in Oregon to hold both the Carnegie Foundation's top designation for research institutions and its prestigious Community Engagement classification.As Oregon?s leading public research university, with $261.7 million in external funding in the 2011 fiscal year, Oregon State?s impact reaches across the state and beyond. With 12 colleges, 15 Agricultural Experiment Stations, 35 county Extension offic...es, the Hatfield Marine Sciences Center in Newport and OSU-Cascades in Bend, Oregon State has a presence in every one of Oregon?s 36 counties, with a statewide economic footprint of $2.06 billion.Oregon State welcomes a diverse student body of over 26,000 students from across Oregon, all 50 states and more than 100 countries. They can choose from more than 200 undergraduate and more than 80 graduate degree programs, including over 30 degrees online offered through Oregon State Ecampus. Oregon State increasingly attracts high-achieving students, with nationally recognized programs in areas such as conservation biology, agricultural sciences, nuclear engineering, forestry, fisheries and wildlife management, community health, pharmacy and zoology.Oregon State also ranks high in sustainability, fourth among universities nationwide for using renewable energy and first in the Pac-12 Conference. And our students literally help power the university: 22 exercise machines at Oregon State University has always been a place with a purpose ? making a positive difference in quality of life, natural resources and economic prosperity in Oregon and beyond. Through discovery, innovation and application, we are meeting challenges, solving problems and turning ideas into reality. For more information visithttp://www.ohsu.edu/xd/about/index.cfm.The 400-acre main campus in Corvallis includes a Historic District, making Oregon State one of only a handful of U.S. university campuses listed on the National Register of Historic Places. The district includes such icons as Weatherford Hall, the Memorial Union and Benton Hall, the oldest building on the oldest building on campus.
OSU commits to inclusive excellence by advancing equity and diversity in all that we do. We are an Affirmative Action/Equal Opportunity employer, and particularly encourage applications from members of historically underrepresented racial/ethnic groups, women, individuals with disabilities, veterans, LGBTQ community members, and others who demonstrate the ability to help us achieve our vision of a diverse and inclusive community.