Under the supervision of the Marketing Technology Manager, this position will serve as a super-administrator of the firm’s marketing technology stack, providing subject matter expertise, recommendations and complete solutions to partners and staff throughout the firm. This role is responsible for designing and providing integrated technical solutions for the firm’s Marketing needs within the firm’s CRM system, e-Marketing solutions and website/CMS. This is a key role that will be at the center of our ability to deliver marketing solutions internally and externally in addition to playing a significant role in upcoming systems upgrades.
Operate as a key point of contact to users throughout the firm to provide support to the firm’s stakeholders on all facets of the firm’s marketing technology stack, including the firm’s CRM system (InterAction), e-Marketing solutions (Tikit), website and blogs (CMS) and ebook creation process
Manage key projects and workstreams as we look to upgrade our web and e-marketing solutions, coordinating internal users, departments, vendors and other third parties
Develop processes and implementation recommendations for new technology rollouts and other key change management initiatives that affect the firm’s internal stakeholders
Perform as an InterAction “super admin user," supporting various projects and on-going tasks such as: (1) training and on-boarding of users (2) building custom reports, (3) constructing complex searches using Boolean logic techniques (4) supporting the overall use across the firm and (5) processing DCM tickets to ensure data integrity, freshness and availability
Collaborate with end users and design to spec and code custom solutions for email campaigns, website, blogs, firm bios and intranet portal initiatives
Build key capabilities around video and podcasting
Research a wide range of software applications and provide recommendations to department leaders to make key buy decisions on marketing technology solutions
Deliver end-user training and process documentation for any of the firm’s Marketing Technology systems based on routine system use and as needed for attorney and staff requests
Other duties and projects as assigned.
Education and Experience Requirements
Bachelor’s degree in business or marketing
At least 5 years of relevant experience in marketing technology
3 years of legal industry experience
3-5 years of experience in an administrator role working with CRM, E-marketing and CMS systems. (InterAction, Tikit, Vuture experience strongly preferred)
Working knowledge of email best practices including subject lines, list management, deliverability, ADA Laws and CAN-SPAM/CASL/GDPR laws.
Strong knowledge of InterAction, E-marketing systems (Tikit/Vuture/MailChimp) and Content Management Systems
Strong project management skills
Strong HTML and design skills
Knowledge of Microsoft Office Suite (Excel, Outlook, PowerPoint, and Word) with strong emphasis in Excel
Proficiency using Adobe Programs preferred (Dreamweaver, Photoshop, Indesign, Acrobat)
Proficiency with Google Analytics and knowledge of best practices in SEO
Ability to work effectively in a fast-paced environment and learn new technology concepts and skills quickly
Good analytical skills, organized and possess a strong eye for detail
Must demonstrate the ability to produce timely and accurate results while managing the expectations of attorneys and team.
Special Working Conditions
Lifting up to 25 lbs.
Internal Number: 180084
About Seyfarth Shaw LLP
At Seyfarth Shaw LLP, we are leading the way to deliver legal services more effectively, more efficiently, more transparently. With more than 850 attorneys in the U.S., London, Shanghai, Melbourne and Sydney, we offer a national platform and an international gateway to serve your changing business and legal needs in litigation, employment, corporate, real estate and employee benefits.
Recently, BTI Consulting Group recognized Seyfarth as one of the nation’s best law firms for client service in its 2014 BTI Client Service A-Team Report, which ranks firms based only on client feedback that serve the Fortune 1000. Corporate counsel said Seyfarth “excels” in “Unprompted Communication” and “Anticipating the Needs of Clients” - key tenets of our SeyfarthLean client service model - where the firm ranked “Best of the Best.”
Seyfarth also earned a spot on the Financial Times FT US Innovative Lawyers 2013 index. The recognition reflects the ongoing efforts of the firm to lead the way in integrating legal excellence with innovative client solutions that drive value.
*Our London office operates as Seyfarth Shaw (UK) LLP, an affiliate of Seyfarth Shaw LLP. Our Australian practice ...operates as Seyfarth Shaw Australia, an Australian multidisciplinary partnership affiliated with Seyfarth Shaw LLP. For more information please visit www.seyfarth.com.
In Seyfarth Shaw’s effort to ensure we continue to attract the best talent, we offer competitive salaries along with a comprehensive benefits package. Our benefits include performance based salary increases and bonuses, medical and dental plans, 401(k) and retirement plans, and a public transportation benefit. We offer the opportunity to work with state-of-the-art technology in a friendly and professional environment, and we will continue to invest in your professional growth and development.
Our environment is one of collegiality, cooperation and recognition. Our strength is the diverse wealth of information we share. And while we work hard, we also make time to have fun. We participate in many charitable events and fundraisers and give back to the communities.
Seyfarth Shaw is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please contact Lisa Murphy at (312) 460-5000 and let us know the nature of your request and your contact information.
Seyfarth Shaw is committed to the principles of equal employment opportunity. Firm practices and employment decisions, including those regarding recruitment, hiring, assignment, promotion and compensation, shall not be based on any person’s sex, race, color, religion, ancestry or national origin, age, disability, marital status, sexual orientation, gender identity or expression, veteran status, citizenship status, or other protected group status as defined by law. Sexual harassment or harassment based on other protected group status as defined by law is also prohibited.