MailChimp is the world’s largest marketing automation platform. More than 15 million people and businesses use MailChimp to design and send 1 billion emails a day. We empower small businesses with a suite of powerful and easy-to-use email, marketing automation, and analytics tools that integrate with hundreds of popular applications and services.
The marketing team helps drive the MailChimp brand and shapes the perception of our products. The MailChimp Marketing Operations team helps to provide strategic and administrative guidance, executes a number of initiatives out in the wild, and recommends best practices across a number of marketing functions through effective analysis.
We are looking for a seasoned marketing analytics pro to lead and build the new marketing analytics function for the MailChimp marketing team.
Role Mission: Lead the marketing analytics function for MailChimp - providing valuable insights, recommendations, and data analysis that directly impacts marketing investments and drives revenue.
Develop and maintain ongoing reporting and programmatic reporting based upon organizational needs and goals
Work with the marketing leadership, finance, research, product, and data science teams to build marketing KPIs and goals
Assist the marketing leadership team with prioritizing, assigning, and understanding the impact of programs, campaigns, and marketing investments
Assist in budget development based upon program performance and organizational goals
Implement and manage marketing analytics tools and software as necessary
Develop and manage ongoing and programmatic marketing dashboards
Continuous communication of overall marketing performance to marketing leadership team and cross-functional stakeholders
Strong ability to analyze quantitative data and provide actionable recommendations
Determine marketing program effectiveness, ROI, and assist with pipeline forecasting
Collaborate with different teams throughout the company to drive alignment and serve as one of the primary contacts for marketing performance, measurement, and reporting
Proactively collaborate with cross-functional stakeholders and marketing team members
Manage a team of experienced professionals
Work with external agencies to ensure data integrity and needs are met
8 to 12 years of experience in marketing analytics, data analysis, marketing, or related field
BA or BS in finance, marketing, business management, statistics, or related field
Experience managing teams
Strong understanding of marketing programs and strategies
Proficiency with analytics tools and software
Ability to evaluate, coordinate and prioritize requirements in a fast-paced environment
Very strong organization, problem solving, presentation, and interpersonal skills
MailChimp is a founder-owned, highly profitable, and private company located in the heart of Atlanta. We offer our 500+ employees an exceptional workplace, extremely competitive compensation, fully paid benefits (for employees and their families), and generous profit sharing. We hire humble, collaborative, and ambitious people, and give them endless opportunities to grow and succeed.
We love o...ur hometown and support sustainable urban renewal. Our office is in the historic Ponce City Market, right on the Atlanta Beltline. If you'd like to be considered for this position, please apply below. We look forward to meeting you!
MailChimp is an equal opportunity employer, and we value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.